The turbulent past year was a turning point for many industries. While businesses across industries have suffered, the way audiences consume content today has changed remarkably. The availability of social media platforms, OTT platforms, and a screen in each hand has dramatically changed the content landscape. Filmmakers have adapted to change too, experimenting with genres, actors, and scripts to bring novelty to their storytelling thanks to an audience that is far more accepting of such ideas than it was a decade ago.
India’s relationship with the canvas, however, is special. Despite the availability of content everywhere, audiences have always shown interest in the cinematic experience.
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One such film is the Mohit Chadda-Star Flight. As soon as the film’s trailer was released on Tuesday, social media began to buzz with excitement. The action thriller entertainer seems to pack a unique idea with a visual delight on a big screen. The film shows the journey of a business tycoon Ranveer Malhotra who, despite all adversities, has to face deadly obstacles in an airplane in order to survive.
Talking about the thriller, Mohit said he had seen the lines between the film industries dissolve since the filmmakers and audiences began taking advantage of the worldwide content.
He says, “Last year we learned firsthand that audiences have a wide choice and are much more likely to accept unique ideas. From periodic dramas to pointless rom-coms to suspense thrillers, audiences strive to see the global content regardless of where and by whom it was created. For independent makers like us, it gives us the courage to think outside the box and stay true to the content we want to create. Those times have shown us that content is always king. Flug is a dream come true for the whole team and I hope that we can entertain our audience with fresh stories and innovative concepts in the years to come. “ concludes the actor.
K.Chadda’s Flight is a production by Crazy Boyz Entertainment and is directed by debutant Suraj Joshi. The film with Mohit Chadda, Pavan Malhotra, Zakir Hussain, Viveck Vaswani and Shibani Bedi in key roles is slated for release on March 19, 2021.