ITV show needs some overhaul – bring Eamonn and Ruth in

It’s been a week since Piers Morgan left GMB and I’m still trying to come to terms with it.

And so it seems to be the audience who switch off in droves.

Piers walked out of the breakfast show in style last week after arguing with weatherman Alex Beresford over Meghan Markle’s on-screen bomb-Oprah interview.


Piers Morgan left GMB last week after an argument over Meghan Markle (Credit: Splash News)

Complaints as Piers Morgan leaves GMB

A whopping 41,000 viewers – including Meghan’s own team – complained to ITV and Ofcom about the brand new comments he had made on the mental health of the Duchess of Sussex.

Read More: Four Reasons Steph McGovern Deserves Piers Morgan’s GMB Job

While many were thrilled that Piers had finished the show, nearly 250,000 enthusiastic viewers started a petition to reinstate him.

And as it stands, ITV should be doing just that, as GMB has lost nearly a third of its viewers and has fallen to an average of 900,000 since leaving. Many complain that the show has lost its lead.

That’s way behind BBC Breakfast, which peaked at 1.6 million this week.

GMB ratings
The anchor is irreplaceable at GMB (Credit: ITV)

Piers Morgan on GMB: “His opinions were cruel”

I regularly tuned into Good Morning Britain Monday through Wednesday to see Piers Morgan shot down idiotic politicians, confronted racists, homophobes and bigots, and made fun of ridiculous decisions by the PC Brigade.

His opinions were strong and even cruel. But it was them hisThis sparked some major fiery debates with the crowd engaging on each side of the Morgan fence they were sitting on.

Read more: Piers Morgan’s ranting and Meghan’s interview spark thousands of Ofcom complaints

Now we have his brilliant counterbalance, Susanna Reid along with the lovely Ben Shepard – a brilliant host with a fun, sassy sense of humor.

While they have great onscreen chemistry, it’s a very different species from the chemistry Susanna shared with Piers.

It’s gentle, it’s safe – it’s BBC breakfast!

I miss waking up to see Piers whose chest is puffed up like a penguin and whose puffy red face is about to explode. He complains about vegan sausage rolls or wild love islanders because they used the word “like” excessively.

Piers revolutionized breakfast television. He made it important even before we had to wipe the sleep from our eyes.

GMB like a “runaway train”

Good Morning Britain, like The Big Breakfast decades earlier, was like a runaway train. Nobody really knew what was going to happen next – not even the production team.

Piers let segments overflow when the debates got hot or when he was about to embark on a hot shame.

He’d immerse himself in the boring BBC breakfast in a weird way at every opportunity (something British presenters usually never do).

And he had absolutely no qualms about lying in someone who was making idiotic bullshit.

Do you remember his brutal defeat by Rudy Giuliani?

Eamonn and Ruth are leaving this morning this morning
Keep it in the ITV family and bring back Eamonn and Ruth (Credit: ITV)

So what can we do?

To sound like Louis Walsh, Piers Morgan is what television is all about.

Yes, he may have anchored the W, but he got us all talking about whether or not we agreed with him.

He made great television broadcasts, crossed borders, set agendas, and occasionally even helped change government policy.

It’s hard to replace Piers with an equally outspoken rent-a-gob without viewers believing they are trying to replicate what was before.

What are we left with?

A large Piers Morgan-shaped hole. And even he will admit it’s a big bad.

Susanna and Ben are brilliant moderators. But even they will realize that it just isn’t the same anymore and that it’s difficult to follow Piers and his strength 10 hurricane personality.

And if the rating slide is something, the viewers know it too.

What’s next for GMB?

Well, if producers are smart, they’ll completely redesign the show.

It’s hard to replace Piers with an equally outspoken rent-a-gob without viewers believing they are trying to replicate what was before.

And if they did, it would feel like they were just plastering a massive wound.

The best thing you can do is shake up the format massively.

Two exciting and convincing moderators with a strong chemistry who are lively and exciting and are not afraid to take punches are in demand.

Ideally, there should be two unexpected faces to take the reins.

But if we have to stick to the “ITV family” pool, why not give Eamonn Holmes and Mrs. Ruth Langsford their rightful place on the show?

Go to ours Facebook page @EntertainmentDailyFix and take part in the debate.

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