Dance With Madhuri (DWM) is the world’s first online-supported, gamified dance platform that enables you to learn different dance forms in a fun and social way from India’s most famous choreographers. With more than 2.5 million users around the world and over 250 hours of content to choose from, Dance With Madhuri has grown five-fold in the past 12 months and continues to expand its business due to increased demand worldwide. With over 35 dance disciplines, the platform is also present on 4 DTH carriers in the form of VOD (Video On Demand) channels.
With its recent growth and success in India and massive overseas interest, Dance With Madhuri is expanding its reach and building leadership position by hiring New York-based industry veteran Rujuta Vaidya as its International Creative Lead. They have also strengthened their national leadership team by hiring Bollywood star choreographer Savio Barnes as Head of Content Strategy.
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Madhuri Dixit (Co-Founder) said, “We have been thinking about adding to our team for a while, but we’ve been waiting for the right people to come with us. We wanted someone who had the same vision as us. I am sure that both Rujuta and Savio, with their skills and expertise, will help grow the platform by leaps and bounds.
Rujuta Vaidya is a globally recognized Bollywood choreographer and has been responsible for some of the greatest Bollywood music extravagances in the United States. She has worked with choreography credits in both Bollywood and Hollywood, including John Legend and AR Rahman’s Slumdog Millionaire appearance at the 2009 Academy Awards, Britney Spears ‘The Circus Tour, Black Eyed Peas’ The End Tour, AR Rahman World Tour and Priyanka Chopra’s “In My City,” Sridevis English Vinglish, and the Disney-released Cheetah Girls 3 – One World, among others. She has been personally trained by Guruji Saroj Khan for the last 20 years and is a leading influence in the world of contemporary Bollywood dance.
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Rujuta talked about getting on board with Dance With Madhuri: “I was a huge fan of Madhuri Ma’am and I always admired the way she danced. She is the reason why I flew from New York to India more than 20 years ago to learn the art of Saroj ji. Working with Madhuri for dance is like a dream come true for me and I look forward to evangelizing her vision and bringing students and dancers outside of India closer to it. “
Savio Barnes is an Indian choreographer who has worked extensively as a mentor and choreographer on cross-channel dance reality shows. His career highlights were his appearances for 5 consecutive years in one of the popular and one of the best celebrity dance shows in India “Jhalak Dikhlaja”. His most watched season was the one he was seen with Bharti Singh (India’s top comedian) and made the finals. He adds that his connection with Madhuri Dixit Maam has been there since she was the judge for 4 seasons of the same show.
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He has also choreographed songs for a number of Bollywood films such as ‘Toilet Ek Prem Katha’, ‘Honeymoon Travels Pvt Ltd’, ‘Tum Milo Toh Saahe’ etc. Savio shares his association with Dance With Madhuri: “I’ve been associated with DWM since it was founded in 2013. As the Content Strategy Lead, my job will be to design classes and be an integral part of all the filming and advancement of the platform. “