A new group of budding entrepreneurs brings the multimillionaires to Dragons’ Den ideas – but what is vitamin coffee and where can you buy it?
Peter Jones, Deborah Meaden, Touker Suleyman, Tej Lalvani and Sara Davies try the unique product.
But will they be persuaded to part with their own money?
Here is everything you need to know!
Read more: Dragons’ Den BBC: Steven Bartlett signs as the youngest dragon of all time – what is he worth?
Dragons’ Den Pitch: Puresweet Zero
First of all, London-based entrepreneur Jack Nyber sets up his artificial sweetener.
The CEO and founder of Pure sweet zero confidently says, “My product is a holy grail of sweetness.”
Puresweet Zero is a calorie-free sugar substitute.
Jack tells the dragons that the product doesn’t have a bitter aftertaste like some artificial sweeteners.
Perhaps even more remarkable is that the product is “actively good for your teeth”.
Jack wants £ 75,000 for five percent because it’s already had some success in the market.
Dragons’ Den Vitamin Coffee – what is it?
Leanne Holder and Jacob Leaver from Pembrokeshire set up their vitamin-enriched coffee.
The health conscious coffee lovers have the idea to join their passions.
The couple set up their vitamin-infused coffee – ground coffee that contains all 14 of your daily recommended vitamins.
With Vitamin Coffee you get all of the daily recommended vitamins in just one cup of coffee.
Next to two different roasts; Medium and dark are three different vitamin blends to choose from.
Complete is an all-rounder and 100 percent of your daily recommended vitamins.
Defense is to help your immune system with 100 percent of your daily recommended vitamins and extra vitamin C.
And energy that promises an additional boost, with 100 percent of your daily vitamins plus additional B6, B12 and additional caffeine.
They want an investment of £ 50,000 for a 33.3 percent stake in the business.
Read more: Is Dragons’ Den Star Deborah Meaden Married And How Rich Is She?
Dragons’ Den Vitamin Coffee – where can you buy it?
Vitamin Coffee can be bought online at www.vitamincoffee.co.uk.
A 14-day delivery of Vitamin Coffee (210g) costs £ 5.95.
Leanne Holder, co-owner of Vitamin Coffee, says, “Vitamins are so important to your health.
“However, we find that most of the time they remain unoccupied in the closet!
“However, coffee is everywhere we look, and most households consume it first thing in the morning.
“The combination of coffee and vitamins solves the problem!”
Dragons’ Den Vitamin Coffee: Top To Tail clothing for snow groomers
The dog hairdresser Sophie James puts on her hair-repellent clothing.
She demonstrates by shearing her four-legged friend Milo to show how effective the product is.
Sophie believes in her custom-made garments for snow groomers Top to Tail is absolutely hair-repellent, practical and fashionable.
The products can also be personalized.
Dragons’ Den Pitch: Easytots Weaning Area
Next to the kites is the inventor Helen Davies, owner of Easytots.
It’s a toddler weaning brand including a silicone Easymat range.
The mother of two is hoping to close a deal on her portable child suction pads.
The silicone suction plate has four suction cups – ingenious! – and doubles as a lunch box.
The company also sells cutlery sets, bowls and bibs.
She wants £ 80,000 for a 20 percent stake in her business.
Dragons’ Den Pitch: Eco Cleaning Products Home Things
Business partners Tim Keaveney and Matt Aubrey present their innovative eco cleaning products.
Horrified by the amount of plastic in their bathrooms, they came up with the idea of a tablet-based household cleaning system.
Her company, Home Things, sells a range of cleaning products that help households drastically reduce their single-use plastic waste.
They invented a small 5g tab that when mixed with tap water makes a powerful cleaning solution.
They are asking for an investment of £ 50,000 for a two percent stake in their company.
Will the kites clean up with the eco-friendly water-soluble cleaning tablets?
Dragons’ Den will continue on BBC One on Thursday, May 27, 2021 at 8 p.m.
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